Comments for Creating Brand Value

Comment on Does product placement work? by parvez

parvez — Thu, 25 Oct 2007 10:55:42 +0000

Product placement works. No doubt. If it does not work it is not for the placement it is for the the way you are placing. Creative placement must bring result. Ok there is no best single method for advertising. You can even fail 30 sec commercial in prime time.I do not think people love to see Mahfuz / Zahid Hassan dancing with Tarin with a soft drink. Rather it would have been more attarcting if Riaz is drinking soft drink with Purnima and kissing each other in movie like Moner Majhe Tumi. Go for creativity and arose the inner seductive feelings and make product relevance – this will slowly poison in the brain. Most important things is message transmisson must last long. As good story you may never forget. People did not forget Devdas, charecter like Baker Bhai, Ai Sob Din Ratri but they forgot Mala Sari, Mycil Talcom Powder. You read Devdas only once but you can not forget the charecter of Devdas but you may saw many ad of Mala Sari but when it is not in air you will forget one day.I think creative product placement work.

Comment on A case of bad advertising slogans by Md. Tareq Uddin

Md. Tareq Uddin — Wed, 26 Sep 2007 06:56:11 +0000

I want to recieve brand topics

Comment on The global phenomenon called “Harry Potter” by Shopping Resource

Shopping Resource — Sat, 18 Aug 2007 06:34:14 +0000

This is very nice and informative post. I have bookmarked your site in order to find out your post in the future.

Comment on Customer Service?? Never heard of it by bangladeshcorporateblogs

bangladeshcorporateblogs — Tue, 26 Jun 2007 09:38:38 +0000

This is one area, service, where we really need to work on. This could be indeed a source of competitive advantage which cannot be so easily duplicated by competitors. I hope our corporates take this into account.

Comment on What color is your brand? by rishabh

rishabh — Sun, 24 Jun 2007 08:06:02 +0000

do u have asolition to a similar problem mushtaq

Comment on The First Brand Discussion Blog in Bangladesh is now open by Anwar Sadat Shimul

Anwar Sadat Shimul — Sun, 15 Apr 2007 10:26:51 +0000

Thank you very much for launching such venture! Actually, I had been looking for some blogs on ‘Marketing’ topics. Finally I got to know about your page.
I am impressed to read first couples of the posts. Seems quite interesting. Many times, I have felt need of Marketing cases based on Bangladesh Market. I hope – your page will be pioneer intiative in this regard. Please keep posting!
Best regards!