About
Mushtaque Ahmed is the Managing Director & Chief Consultant of NetValue Training and Consultancy, which is the first brand & marketing consultancy and training firm that suggests and implements out-of-the-box branding concepts for organizations of all sizes in Bangladesh.
He is a renowned brand personality in Bangladesh and is key figure in shaping Brand Management concepts and practices in the country. He was one of the speakers at the Brand Forum 2007, where he delivered a speech on a value innovation model, named the “Pentagon of Value”, a model solely developed by him.
He is a graduate of IBA and is a practicing marketing professional with 20 years’ experience working with a MNC in building brands in the category of Hygiene Care & Beauty Care products (toiletries & cosmetics), along with some experience in Pharmaceutical Marketing & Production operation. Since 1999, he has set up his own business of production & marketing of Soap & Detergent mainly for overseas markets like India, Pakistan & Middle Eastern countries.
He is also a part-time faculty for both IBA & East-West University, where he teaches Brand Management.
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